TITLE:
To ascertain the effectiveness of automation in the modern business era and its influence on enhancing organisational sales and growth. A case study on Auto Trader, UK.
INTRODUCTION
Overview of the Research
Automation refers as creation and application of technology as to control and monitor the production and delivery of products and services. Industrial automation is the utility of control system like computer, robots and various information tools in order to managing different processes and machineries within an organisation in regards to replace human efforts (Jaques, 2017). In the modern business world competition is so high at market place and organisations are widely concern on developing their performance and productivity through implementing innovative tools and ideas. Automation is a crucial term which helps the firm in managing their workforces by establishing innovative systems and machineries, this create value in reducing human efforts and generate higher growth. Auto Trader Group Plc is the chosen organisation for this particular research work. It is a automotive trading company which deals via internet and mobile. The major motive of Auto Trader is to expand their business operations through implementing automation tools and technologies within the work place.
Background of the Research
Automation is consist to be an essential element which is widely used in different sectors such as manufacturing, transport, utilities, defense, facilities, operations, lately and information technology. Auto Trader Group Plc is a automotive classified advertising organisation. The company mainly deals in new and second hand automotive sales, involving cars sold through private sellers and trade dealers (Davila, Epstein and Shelton, 2012). The company was establishing its business operations in the year of 1975 by the John Madejski. The major concern area of firm is to implementing automation within work place as to making their production more effective and innovative in nature. In the modern world the basic purpose of each small as well as large business enterprises is to managing their business performance through implementing automation within the work place.
Rational of the study
The research into consideration is based on the effectiveness of automation in the modern business era and its impact on developing organisational sales and profitability. The major purpose of research is to providing a wide area of knowledge in some specified areas which helps an individual in attaining growth in their future purpose (Leeflang and et. al., 2014). The reason behind selecting the particular topic is that it consist to be the major issue which has a direct influence on the growth and productivity of firm.
Research Aim
The exploration Point depicts the objective which are to be master through endeavour of this examination. It is depicted to give a system to be considered amidst significance of centres for the examination. The essential aim of this particular research is “To ascertain the effectiveness of automation in the modern business era and its influence on enhancing organisational sales and growthâ€. A case study on Auto T
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