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Managing a Successful Business Project & Equality

University: University Centre Colchester

  • Unit No: 6
  • Level: High school
  • Pages: 15 / Words 3824
  • Paper Type: Assignment
  • Course Code: N/A
  • Downloads: 214
Question :

This sample will let you know about:

  • Discuss about the Benefits of equality and diversity practices.
  • Discuss about the Relation between equality and diversity at work place and business growth.
Answer :
Organization Selected : Cadbury

INTRODUCTION

Background

Equality and diversity explain as to promoting opportunity equality for all, by diversity, providing every people chance to attain potential and free from discrimination. It assures that each one has access to similar opportunities and fair treatment. If company will promote the equality and diversity then business and people thrive all backgrounds can together and attain the success (Bennedsen and et. al., 2019). Cadbury is multinational confectionery firm owned through Mondelez International. This company maintains the work culture which is not performance driven but incorporates fun at workplace.

Aim

“To identify the importance of Equality and diversity at workplace for enhancing business growth.” A study on Cadbury.

Objective

  • To learn about the concept of Equality and diversity.
  • To determine the benefits that organisation get with the equality and diversity practices.
  • To ascertain the relation between equality and diversity at work place and business growth.

Questions

  • What is Equality and diversity?
  • What are benefits of equality and diversity practices that organisation get?
  • What is the relation between equality and diversity at work place and business growth?

Equality and diversity

On the basis of Dr. Kelly S. Meier (2019) Equality and Diversity is legal obligation in order to protect against discrimination. It is mainly define and also champaign the diversity and equality as explaining society values. Equality is assuring the people and groups which are not to be treated differently on the basis of particular characteristics. Promoting the equality at workplace helps in removing discrimination in all aforementioned fields (Boehm and Dwertmann, 2015). On the other hand, diversity aim is to identify the respect, value proposition and recognise the differences to be contribute and also realise full potential through promoting inclusive culture for all employees. In context to Equality and Diversity, Cadbury concentrated on capturing positive working culture in context of developing right climate, motivating the team and also attaining better outcomes. Order assignment help from our experts! 

Benefits that organisation get with the equality and diversity practices

As per viewpoint of Louise Petty (2019), Equality and diversity at workplace assured that each employee has access similar opportunities and as well fair treatment. Equality is an idea that employee should be treated in fair manner while diversity is related to identifying that both person and the group differences. In regards to this, Cadbury believed in developing brands and making the positive working environment. There are some advantages of equality and diversity at workplace given below:

Creates innovation- Working with the different working experiences, background, style help in give suggestions and feedbacks to each other. In this, one individual may be think out of box and other have the experience to be execute so it is necessary to play on strength of each person and also collaborate with the others in team (Bonikowska, Drolet and Fortin,2019).

Improve Employee performance- Staff members in Cadbury feel more comfortable in environment where main priority is inclusivity. At workplace, equality is necessary to motivating employees from all the backgrounds to feel more confident in ability and also attain best.

Relation between equality and diversity at work place and business growth

According to Diane Lynn (2019) Equality and diversity is core to company culture and strive to be promote as well as maintain diverse, stimulating and inclusive working environment where staff are treated with respect and dignity. It helps in enhancing their morale as well as performance so that they can sustain for longer at workplace. In regards to this, success of company is based on the employee performance. Employee efficiency can be improved through motivating them with their job from creating a positive work environment. Cadbury focuses primarily on creating an inclusive working culture through the promotion of employee equality and diversity. Diversification assists Cadbury in retaining workforce of diverse backgrounds or identities which provide greater knowledge and insight combined with different competencies and practices.

Shared knowledge and the working support of different background people helps understanding the various skills. In regards to this, equality and diversity practices helps in support the large number of people that assures workforce development and include competent workforce which can deal with challenges at workplace (Chen and Crown, 2019).

METHODOLOGY

It refers to section that considered explanation related to many techniques which are mainly used to conducting research. In this, research onion has been used by considering the different layers:

Research philosophy- This is set of the beliefs that concerning nature of reality to be investigated. Positivism and interpretivism are two different research philosophy. Under present investigation, interpretivism has been use because this support in-depth study over the existing information through including the opinions of authors (Council, 2019).

Research Approach- There are inductive and deductive are to different research approaches. Among both, inductive approach has been used because in this data collect and also develop the theory as result of data analysis (Hewins-Maroney and Williams, 2013).

Research strategy- It is road map for attain research objectives to give relevant answer of research questions. There are different strategies such as experiment, case study, survey, grounded theory etc. There has been survey used because it helps in give the answer about research questions related to specific subject (Kirton and Greene, 2015).

Research choice- In an investigation, researcher need to use single technique for collection and analysis of data. There has been qualitative and quantitative techniques. In present research, qualitative has been used because it gives the detailed explanation regarding specific areas (Kulkarni and Gopakumar, 2014).

Time horizons- Cross- sectional and longitudinal are two time horizons. In context to present research, cross sectional has been used because it considered the specific time in which research need to be completed (Kumar, 2019).

Data collection and techniques- It is concerned with gathering data and information. Primary and secondary are two different data collection method. Sources to collect primary data are questionnaire, observation, focus groups etc. In this study, questionnaire has been developed to collect primary information. The secondary method has been used to collect data for conducting literature review (O'Neill, 2019). Sources to gather information from secondary method are journals, books, articles etc.

Sampling- It is related to developing particular target sample from population. In present study, random sampling has been used to conduct a survey. It is considered as form of probabilistic sampling. 30 respondents has been chosen from using random sampling method (Quinlan and et. al., 2019).

RESULT

QUESTIONNAIRE

Name:

Age:

Gender:

Q1) Do you have understanding about Equality and diversity concept?

a) Yes

b) No

Q2) In which manner, Equality and diversity impact on the Cadbury productivity?

a) Positive manner

b) Negative manner

Q3) What is the positive impact of Equality and diversity on growth of Cadbury company?

a) Promotes innovation

b) Develop positive working environment

c) Improve Employee performance

Q4) Does diversity develops negative impact on performance of Cadbury employees?

a) Yes

b) No

Q5) What are the negative impact of diversity at workplace?

a) Miscommunication

b) Barriers creation

c) Dysfunctional adaptation behaviours.

Q6) What policies of equality and diversity Cadbury should be executed for removing the discrimination issues?

a) Physical disabilities are not restrictive

b) Age is not a restrictive

c) Male and female doing same job

Q7) What are various ways Cadbury should be adopt to prevent the workplace environment from diversity issue?

a) Focus on retention

b) Giving diversity training

c) Providing flexibility in work schedule

Q8) What benefits Cadbury should be attained through promoting the equality and diversity at workplace?

a) Enhance employee performance

b) Increase creativity

c) Maximise productivity

Q9) According to your viewpoint, does implementing equality & diversity aids employees of Cadbury to retain for longer time ?

a) Yes

b) No

Q10) Recommend ways to promoting the equality and diversity and gain competitive benefit.

THEME 1: Understanding about Equality and diversity

Q1) Do you have understanding about Equality and diversity concept?

Frequency

a) Yes

27

b) No

3

THEME 2: Equality and diversity impact on the Cadbury productivity

Q2) In which manner, Equality and diversity impact on the Cadbury productivity?

Frequency

a) Positive manner

18

b) Negative manner

12

THEME 3: Positive impact of Equality and diversity on company growth

Q3) What is the positive impact of Equality and diversity on growth of Cadbury company?

Frequency

a) Promotes innovation

6

b) Develop positive working environment

16

c) Improve Employee performance

8

 

THEME 4: Diversity develops negative impact on performance of Cadbury employees

Q4) Does diversity develops negative impact on performance of Cadbury employees?

Frequency

a) Yes

20

b) No

10

THEME 5: Negative impact of diversity

Q5) What are the negative impact of diversity at workplace?

Frequency

a) Miscommunication

12

b) Barriers creation

10

c) Dysfunctional adaptation behaviours

8

THEME 6: Policies of equality and diversity Cadbury should be executed

Q6) What policies of equality and diversity Cadbury should be executed for removing the discrimination issues?

Frequency

a) Physical disabilities are not restrictive

15

b) Age is not a restrictive

10

c) Male and female doing same job

5

THEME 7: Ways Cadbury should be adopt to prevent the workplace environment

Q7) What are various ways Cadbury should be adopt to prevent the workplace environment from diversity issue?

Frequency

a) Focus on retention

10

b) Giving diversity training

10

c) Providing flexibility in work schedule

10

THEME 8: Benefits should be attained through promoting the equality and diversity

Q8) What benefits Cadbury should be attained through promoting the equality and diversity at workplace?

Frequency

a) Enhance employee performance

10

b) Increase creativity

10

c) Maximise productivity

10


THEME 9: Implementing equality & diversity aids employees

Q9) According to your viewpoint, does implementing equality & diversity aids employees of Cadbury to retain for longer time ?

Frequency

a) Yes

25

b) No

5

DISCUSSION AND ANALYSIS

On the basis of primary method

Interpretation 1: It has been stated from above mention graph that equality and diversity is the main areas in an organisation. There are 27 respondents which said that they have better understanding regarding equality and diversity concept areas effectively. There are 3 other respondents which are not aware about it.

Interpretation 2: There are 18 respondents which said that Equality and diversity develops positive impact on the productivity of Cadbury company because it brings innovation, higher productivity. On the other hand, 12 respondents are agree with the negative impact because it arises the conflicts at workplace because employees belong to different backgrounds and they do not have the understanding about each other feelings.

Interpretation 3: As per the mention graph, there are 6 respondents which said that equality helps in promotes innovation at workplace because each employee will work together and give their opinions. There are 6 respondents which agree with the developing the positive working environment and each employee will work with the each other. According to 16 respondents that Equality and diversity helps in develop the positive working environment and all employees focus on attaining the specific objectives within given period of time. There are 8 respondents which said that equality and diversity aids in make improvement in performance level of staff members.

Interpretation 4: Under this, there are 20 respondents and as per their opinion that diversity develops the negative impact on the performance level of the Cadbury employees because different country people have the perception and they do not aware about the culture of other country. There are 10 remaining respondents which said that diversity develops positive impact and it is one of the effective way of doing innovation at

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