Mission and Vision of the company with SWOT analysis
Mission: The main mission of the company is to safely as well as profitably refine and supply hydrocarbon fuel around national and International level in a significant manner (Chase, 2006). In addition to this, it enhances contribution of firm in national development through supply feedstock and fuel in stipulated time (Annual report of Takreer, 2014).
Vision: Takreer's vision is to establish itself as a world class diversified refining company through increasing motivation level of their staff-members and performing operations in the safest manner.
Values: The organization has devised ambitious plan that reflect its experience and future perspective (Ghadimi, Kara and Kosssrnfeld, 2015). To become a world class refinery company, it has taken initiative and collaborated with other local and national institutes and researcher centres for taking advantages of technology transfer and human resource development (Annual report of Takreer, 2014). By concentrating on improving operation management strategies and following quality assurance and environmental protection, enterprise tried to capture wide segment in an appropriate manner.
SWOT analysis on Abu Dhabi oil refining company
Strengths: It is a vertically integrated national oil and gas group and it shows its presence in maritime transportation and refined products and distribution (Gibson, 2006). It has large distribution network in both national and international level. At international level it covers the Middle East, Africa, Far East, Australia and Europe countries (Liu, Han and Zhou, 2015). The organization is using HSEMS system to perform long-term operations, supporting business continuity and protecting the environment. These characteristics of the firm enable it to stand against their competitors in the oil and refinery industry (Annual report of Takre