- Investigate a range of resources required to launch a new venture in JS Supermarket
- Assess the skills and capabilities required and how these might be acquired or developed JS Supermarket
- Explain and justify appropriate promotional activities in JS Supermarket
- Suggest an appropriate legal form in JS Supermarket and compile a budget for launch.
Small-medium enterprises are independent and non subsidiary firms in which number of employees and their turnover is less as compared to to other business enterprises (Ali and Babiker, 2017). In this present report, the chosen organisation here is JS Supermarket which is operating its business activities from London, UK. This report is based upon how small business or social enterprise plan and allocates resources in order to achieve their aims and objectives. In this report, different process of customer relationship management, how small business can develop transnationally and importance of break even analysis in different organisational situation have been discussed. The major key legislations and regulations that can implicate overall performance of small medium enterprise has also been discussed. In this report, there are also various techniques which can help small medium enterprises in managing their cash flow effectively and efficiently in a business environment.
In this present report, the chosen organisation is JS Supermarket which is founded by Ramchandran Jalatheepan in 2014. The company is established as a small medium enterprises and operating its business activities in London. The chosen organisation is mainly dealing in food, beverages and grocery sectors in order to maximise their profitability. In this present case, the customer reach of JS Supermarket is going down, which leads in creating negative effect on overall performance of business organisation in competitive business environment. In order to overcome from this situation organisation is developing an effective market plan to retain their position in a dynamic business en