The purpose of this report is to explore the latest trends in healthcare and medical centres. The major objective of this report is related to the concern about NHS being an ethical company and the dilemma involving conflict of interests. It has a specific reference to increasing awareness about employing ethics in medical practices after a number of scandals were exposed by the Daily Telegraph. These scandals got under limelight after a number of healthcare and medical professionals were caught taking funds and having quality time and dinner with drug companies and professionals. These individuals from drug firms asked senior health professionals to switch the drugs being used by them while treating and prescribing patient with the medicines provided by these pharmaceuticalists. This ethical dilemma holds significance as many healthcare professionals, general practitioners and medical centre persons are now getting involved in dishonest practices and proposing and making use of such drugs which are given by professionals who offer them expensive gifts and luxurious experience. The ethical dilemma described herein is set in reflection of the role of business entity in relation to society and environment.
This report is written from middle manager of NHS and is addressed to the senior managers with an aim to make them aware about a new trend of unethical practices in hospital and medical care centres by senior healthcare officials. This report revolves around the ethical dilemma “Should senior medical professionals who decide the drugs get taken out for a fancy dinner and ignore it later?”. Considering this dilemma is necessary so as to ensure that health care officials and doctors who makes decisions about which drug would be used in hospitals and medical centres do not get indulged in immoral and unethical practices. Also, this report is related to the ethical dilemma which questions the assurance by senior healthcare officials that they will not get engaged in any practice, process or technique that conflicts with the interests of stakeholders of NHS. Furthermore, this is directed towards providing assistance to senior managers of medical institutions so as to make sure that nobody amongst the staff of hospitals and medical centres make use of ethical means to carry out practices and procedures.
Corporate social responsibility(CSR) is an ethical act where businesses give their contribution towards sustainable development and producing an overall positive and everlasting impact upon society. This is done in a way that ensures maximum benefits for the various stakeholders of the organisation. In modern time, this concept is becoming increasingly significant in two folded ways: one is in terms of avoiding risks of indulging in unethical practices along with avoiding any legal or local community interference in the practices and conduct of operations of entity. The other is getting involved in CSR initiatives provides a strategic and competitive edge to businesses that are a part of society and are successful in gaining widespread acceptance from customers, local community, government, society and healthcare professional bodies. It is being largely noticed that nowadays, people are increasingly becoming aware of corporate social responsibility and the need and requirement behind entities, especially healthcare centres to understand the demarcation between what is right and wrong in terms of practices and procedures in hospitals and medical units. This aspect holds importance as complying with the ethical and legal requirements reflects that NHS is carrying out operations within the norms prescribed by law and society. Although adoption of CSR initiatives largely help an entity in carrying out the functions of hospitals and medical centres ethically and legally and maintains the corporate image and position of company, it is also noticed that many professionals believe that engaging in corporate social responsibilities may have some counter effects. Indulging in social duties makes an entity accountable to society yet it gets diverted from the original objective of NHS to deliver health care services to a large number of people as adopting these practices will increase the overall cost of operations of organisation.
The unethical practice of receiving gifts from pharmaceuticalists and drug firm has affected many stakeholders of NHS. Such stakeholders are people, local NHS organisations, government, health and care federations, royal colleges and professional groups, patients, public groups, policy organisations and Medical association etc. As the faith and belief of all these stakeholders lies in honest, transparent and fair practices adopted by NHS, the unethical practice of senior medical officers and professionals has defamed the whole medical industry. This impacted negatively on their image and also they led down stakeholders as well.